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Sophie's media blitz

The election is just around the corner, new volunteers are joining daily, corflutes are going out nonstop and the media has taken a great interest in Sophie's campaign!


ABC News featured Sophie on the Wednesday night news and she absolutely aced it! The ABC has declared Sophie as the Independent most likely to win and if you watch her impressive interview on ABC News, it's easy to understand why! If you missed ABC News on Wednesday, you can watch the story here.

In total, Sophie’s campaign for a fresh start in Kew was covered in four media stories this week, ABC Online covered Sophie’s views on the ‘new era of politics’, The Guardian reported Sophie’s condemnation of Matthew Guy’s attack on the LGBTQIA+ community, ABC News as mentioned interviewed Sophie on Wednesday and The Age’s CBD column discussed our amazing stats from doorknocking day and the Liberal Party’s attempt to downplay our success.

The Liberal Party are reading our newsletters and closely monitoring Sophie’s socials and using that information to pitch snarky comments to the media regarding our doorknocking statistics.

What does this mean? Well, it means the Liberals are concerned they will lose in Kew. Two newsletters ago I revealed how our internal data showed that Kew was on a knife edge and that Sophie was neck and neck with the Liberals. These 'tactics' from the Liberal Party simply confirm our own data—that Sophie Torney can win in Kew!

There are only 34 days until the election. Help Sophie get over the line on election night by volunteering, putting up a sign or by making a donation.

And make sure you also keep Sunday 6 November free in your calendar as we launch The Home Stretch of our campaign with a massive day of action. Further details on speakers and the day will be provided soon but you can already book tickets.

Go big and go real estate size!

Do you live on a main road? Do you live opposite a school or a park?

You have an opportunity to massively boost Sophie's name recognition and win her plenty of votes by hosting a real estate sized sign on your property!

We are paying the cost to install large real estate signs at any high-visibility locations within the electorate of Kew.

All you have to do is email [email protected] with your home address and within a few days, a large Sophie Torney sign will magically appear. No work is required on your end to install the sign and you don’t have to worry about removing the sign after the election either. This will all be handled by the sign installation company.

With just one email to [email protected], you will boost Sophie’s outdoor presence and her chances of winning on election night!

A note from Sophie

Fabulous week in the community with many doors knocked and much time spent on the streets meeting locals and traders to hear about what matters. I had the pleasure of a boat trip on the Yarra - Birrarung - with the Yarra Riverkeeper, Charlotte Sterrett, who represents and protects the 242 kilometres of our beautiful river which is coming under increasing environmental pressure and habitat loss due to both population growth and climate change. We discussed what the government and communities can do to help and I will be posting more information on the socials this week. This week I visited the Andale and Kew High Schools, Koonung Heights Cricket Club and Kew East Soccer Club. I had two briefings on renewable energy and climate policy, one on health strategies for primary care, a Suburban Rail Loop Planning Forum, the lovely Strawberry Festival at St Paul’s in East Kew and one of my favourites, a weekly Tai Chi class with my friends at the Kew Senior Centre.

It's been a good week for climate with the government announcing ambitious plans for renewables. It’s a step in the right direction but, you’ve heard me say this before and I’ll say it again, it’s a race to the top. We need action across the board – up the road we need to stop logging our native forests, on our rooftops we need solar on our houses, businesses, rental properties, industry and schools and we need to stop using gas - no new gas exploration and a ban on new gas appliances for a start.

It’s been a tough week for our own LGBTQIA+ community who have been attacked. We, the community, don’t support discrimination and I, as a person, as a candidate and hopefully the next State member for Kew will always fight for and protect the rights of the LGBT community.

I'm looking forward to seeing you all this week. Whether it’s flyering or door knocking or a shift in reception - the conversations are always good. The pizza - with or without the pineapple - is always great. And fighting to transform our government at the state level as we are doing at the federal level - is the very best. See you on the streets,



Totes, shirts and umbrellas

As 26 November approaches, people are now thinking about the election and who they will vote for. Seeing public support for Sophie at the shops, on the tram or at the park will do wonders for winning votes.

We need you out there wearing Sophie's teal colours every chance you get. Whether you are shopping, walking the dog or out in the rain, we have the perfect piece of Sophie merch for you!

Teal shirts, caps, bucket hats, umbrellas, tote bags and dog bandanas. We have it all.

When you're not volunteering, you can still be campaigning by wearing your Sophie shirt or shopping with your Sophie tote bag.

Visit our merch store today for all your teal needs!


There are only 22 days until prepoll starts on 14 November.

We need your financial support now to fund the cost of printing enough How to Vote flyers for both prepoll and election day.

Can you help us raise $10,000 to cover the cost of the 45,000 How to Vote flyers required for prepoll and election day?

Please donate today and ensure all our volunteers have enough How to Vote flyers for the start of prepoll.


Time is running out to play your part in sending Sophie to Spring Street as the next member for Kew!

There are only 22 days until prepoll and 34 days until election day. Now’s the time to step up, put on a teal shirt and join our amazing team of volunteers.

Doorknocking, data entry, flyer teams, office reception and more, there are many ways for you to get involved.

Every door we knock on and every flyer we hand out puts us one step closer to winning this election. As a community Independent, Sophie’s campaign is powered by our volunteers, with your help we can this election and change politics in Kew forever.

Will you sign up to volunteer and help us achieve a fresh start in Kew?

Upcoming Events

Our conversations with experts kick off this week, starting on Monday with our Youth Mental Health Forum.

Join Sophie at 177 High Street Kew tomorrow night, alongside a panel of experts to discuss how to best support our teenagers and young adults in a post-lockdown world.

Our expert panel will include:

A child & adolescent psychiatrist, a mental health researcher & practitioner and the event will be moderated by a counselling psychologist.

This Thursday, we will be hosting an Energy Efficient Businesses forum.

Join us as Sophie chats to energy efficiency expert Alan Pears AM.

Alan will discuss what energy is, how we use it and how businesses can use it more efficiently to save money on energy costs.

Next Thursday, on Zoom we will be hosting our Energy Efficient Homes forum.

Join Alan and Sophie on Zoom to find out how householders can use energy more efficiently to save money on your electricity bill.

The presentation will be followed by audience Q&A and a chat about what policies and initiatives would best support the energy industry, landlords, renters and homeowners as we move to renewables-based electricity.

Meet Sophie

Here’s where you can meet Sophie for a chat this week:

Harp of Erin Hotel 12-1:30 PM

Ora Kew Cafe 8:45-9:30 AM
Travelling Bandit Cafe 3:15-4:30 PM

Pizza Night - 177 High Street Kew from 6:30 PM

Kew Junction 9:30-11 AM

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